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5 Golden Days

June 1, 2011

The internet has changed how Americans buy homes in surprising new ways. According to an article in the Wall Street Journal, two new studies show that most active buyers depend on email alerts to learn about new listings, so homes get 4 times as many page views in the first 5 days on the market than they do just a week later.

This doesn’t mean that your home won’t sell if you don’t get a buyer in 5 days. It just emphasizes the importance of having certain details in place before your list:

Stage your property for the professional photo session to make the best impression. Write up a detailed description of your property that highlights its best features. Most importantly, ask your REALTOR® to help you price your home strategically, based on today’s values.

In today’s internet world, house hunting is instantaneous. So before you list your property, make sure you are prepared to make the most of those first 5 golden days.

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